Reducing Manual Effort in Ridership Analysis with CleverInsights

Ask almost any agency team how ridership data is prepared, and you’ll hear the same story: spreadsheets, exports, handoffs, and a lot of manual effort. While those workflows get the job done, they also consume time, introduce risk, and limit how widely data can be used.

CleverInsights was designed to change that.

The platform streamlines ridership analysis by reducing the number of manual steps required to prepare and distribute data. Through continuous data ingestion, APC data is processed automatically as vehicles return to the yard, eliminating delays caused by batch-based workflows.

Once ingested, data moves through automated processing pipelines that replace repetitive tasks previously handled by staff. Instead of rebuilding reports or rechecking calculations in multiple tools, teams can rely on consistent, system-generated outputs.

Dashboards play a key role in this shift. CleverInsights provides configurable dashboards that allow users to explore ridership metrics without exporting data into spreadsheets. This not only saves time, but also reduces the chance of errors introduced through manual manipulation.

Centralization is another major benefit. With CleverInsights, ridership metrics are accessible in one platform, rather than scattered across files, folders, and personal tools. That shared access helps align planning, operations, and reporting teams around the same information.

The result is a workflow that’s easier to maintain and easier to scale. As agency needs evolve, CleverInsights adapts without requiring new manual processes or custom workarounds.

By reducing manual effort, agencies free up staff time to focus on analysis instead of preparation. That shift doesn’t just improve efficiency, it improves the quality and impact of ridership insights across the organization.